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If you run a PR blog, you sort of have to have a blog post with a selection of the best PR quotes. It's something of an unwritten law, I think.
Stakeholders are a central part of public relations. The PR function must find a balance in developing and managing their various information needs.
I see many brands getting their marketing analysis wrong. Understanding insights and getting your analysis right are two very different challenges.
Time for my 2020 annual review. In this post, I'll do my best to answer these three questions:This format is inspired by James Clear's annual reviews. What went well this year?What didn't go so well this year?What am I working toward? Here...
Getting your communication strategies right from the start is more important than ever — especially in 2021. Here are five of those strategies.
Avatar of Jerry Silfwer
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in public relations and digital strategy. Based in Stockholm, Sweden.