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I have nothing against inspiration per se. Inspiration gives me a boost of energy, it gets my creative juices flowing. It's nice! But, as is the case with many nice things, inspiration can be addictive. Because if you can't do what...
In digital strategy, deplatforming is one of the most aggressive tools that an organization can utilize. When should a platform owner deplatform someone?
If you run a PR blog, you sort of have to have a blog post with a selection of the best PR quotes. It's something of an unwritten law, I think.
Stakeholders are a central part of public relations. The PR function must find a balance in developing and managing their various information needs.
I see many brands getting their marketing analysis wrong. Understanding insights and getting your analysis right are two very different challenges.
Avatar of Jerry Silfwer
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in public relations and digital strategy. Based in Stockholm, Sweden.