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Here you’ll find all Doctor Spin’s articles on digital photography, storytelling, and interactive copywriting.

My Journey into Photography So Far

My journey into photography is a highly visual story about slipping into madness. In this post, I've outlined all pivotal moments so far.
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Hypotaxis and Parataxis to Connect Ideas and Control Rytm

Hypotaxis and parataxis, what does that mean? It's about the arrangement and subordination of phrases. I've got a habit of going for hypotaxis all the time, but I'm striving to interject parataxis into my writing some more.

The Things that Do Attain — Practical Poetry for Complicated Times

Happiness via a quiet mind might just be the most ambitious of quests; so elusive and difficult to attain. This is stoic philosophy encapsulated in a poem.

Classical Storytelling Structures — Intriguing Myths, Acts, Plots, Pinches, and Arcs

Is there a way to tell a good story? I've outlined several ways of how great stories have been structured for centuries.

We Love Long Stories — Crushing the Stubborn Minification of Media Myth

The minification of the media landscape might be a formating illusion. We do in fact love long stories.
A promotional picture of Dale (Kyle MacLachlan), Diane (Laura Dern), and Gordon (David Lynch) from Twin Peaks, season 3.

Twin Peaks Season 3 Finale Explained — The ‘No Stones Left Unturned’ Theory

The Twin Peaks finale left me sad and empty. But what if I was wrong and the actually show ended on a positive note?

The Four Dot Ellipsis Mystery in Star Wars

Why are there four dots ending the intros and opening crawls in Star Wars? And is there really such a thing as a 'four dot ellipsis'?

The Platitude Sickness — The Trash of Corporate Speak

How can you avoid becoming one of those lazy content marketers who are saturating their content with platitudes?
Jerry Silfwer is an awarded freelance consultant specialising in digital strategy and public relations. Based in Stockholm, Sweden.
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