PAS for PR Writers

PAS in PR writing is a double-edged sword. We all hate reading unnecessary text to get to whatever solution we're looking for. "Get to the...

William Faulkner on writing from the heart

This is what the genius novel writer William Faulkner said in his 1950 acceptance speech for Nobel Prize in Literature on the matters of the heart.

Classical storytelling structures: Myths, acts, plots, pinches, and arcs

Is there a way to tell a good story? I've outlined several ways of how great stories have been structured for centuries.

Why Slow Storytelling is Awesome

Slow storytelling is not dead. Thanks to the internet, it’s more alive than ever before. The idea that the internet is only for fast-paced content is a myth.

Twin Peaks Season 3 Finale Explained (Spoiler Alert)

The Twin Peaks finale left me sad and empty. But what if I was wrong and the actually show ended on a positive note?

Spin for the win,