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Market-Driven Journalism

    Here you’ll find all Doctor Spin’s articles on mass media reporting and the evolution of journalism.

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    The Death of Kitty Genovese — Why the News Media Must Keep Transparent Online...

    Market-Driven Journalism Jerry Silfwer -
    The New York Times misreported the Kitty Genovese case. By allowing the public to search their online archive, we all get better journalism.
    The Difference Between Public Relations and Journalism

    The Difference Between Public Relations and Journalism

    Market-Driven Journalism Jerry Silfwer -
    Public relations and journalism as disciplines are far apart. How do you define the difference between public relations and journalism?
    Social Didn’t Kill Culture

    Social Didn’t Kill Culture

    Market-Driven Journalism Jerry Silfwer -
    The "Mad Men" of traditional media are down for the count, but instead of being humble, they aim to rewrite history.
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    Jerry Silfwer
    Jerry Silfwer is an awarded freelance consultant specialising in digital strategy and public relations. Based in Stockholm, Sweden.
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    Doctor Spin
    Digital Strategy & Public Relations
    Contact me: jerry@spinfactory.com
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