How to Come Up with Good PR Ideas

An easy-to-use tool for coming up with powerful PR ideas.

Naturally, we have to come up with good PR ideas all the time.

Every once in a while, a great PR idea comes along by itself. And ambitious PR professionals will keep a notepad of some sort to jot down ideas for safe keeping as they occur.

In most situations, however, we have to come up with awesome PR ideas from scratch depending on the context. Coming up with these ideas is hard work and can sometimes be challenging.

To assist Doctor Spin readers in coming up with solid PR ideas, I’ve assembled this easy-to-use tool. It’s based on making lists and from those list extract PR ideas that you can use.

Lists tool to generate good PR ideas

Cover photo by Jerry Silfwer (Prints/Instagram)


Avatar of Jerry Silfwer
Jerry Silfwer
Jerry Silfwer, aka Doctor Spin, is an awarded senior adviser specialising in public relations and digital strategy. Currently CEO at KIX Communication Index and Spin Factory. Before that, he worked at Kaufmann, Whispr Group, Springtime PR, and Spotlight PR. Based in Stockholm, Sweden.

Subscribe to get notified of new blog posts & courses

🔒 Please read my integrity- and cookie policy.

What to read next

"A squirrel is just a rat with better PR." All hail Buzzfeed's Nathan W. Pyle for making an awesome comic strip out of it.

Featured posts

Most popular