Blog PostsPublic RelationsPublicity WorkA Squirrel is Just a Rat with Better Public Relations

A Squirrel is Just a Rat with Better Public Relations

Perception management is for rodents, too.

“A squirrel is just a rat with better PR.”

We all know the classical saying in public relations. All hail Buzzfeed’s Nathan W. Pyle for making an awesome comic strip out of it.

"A squirrel is just a rat with better PR."
“Hey Mr. Rat, you should go see Doctor Spin.”

Cover photo by Jerry Silfwer (Prints/Instagram)

.

Avatar of Jerry Silfwer
Jerry Silfwerhttps://doctorspin.org/
Jerry Silfwer, aka Doctor Spin, is an awarded senior adviser specialising in public relations and digital strategy. Currently CEO at KIX Communication Index and Spin Factory. Before that, he worked at Kaufmann, Whispr Group, Springtime PR, and Spotlight PR. Based in Stockholm, Sweden.

Subscribe to get notified of new blog posts & courses

🔒 Please read my integrity- and cookie policy.

What to read next

As PR professionals, we must come up with good PR ideas all the time. If you're stuck on ideas, then you can use this easy-to-use idea generation tool.

Featured posts

Most popular