Agenda-setting theory describes the “ability (of the news media) to influence the importance placed on the topics of the public agenda”.
Tag: Agenda-Setting Theory
Free yourself of reacting emotionally to what the media is putting in front of you. Strive for media logic enlightenment and take charge of your thoughts.
The EU has passed the controversial Copyright Directive, but it will not be a lucrative deal for European sites with copyrighted material.
While majorities often push normative social influence, minorities tend to strive for the ethical high ground according to Conversion Theory.
There are some brands we love a little bit more than others.We love the brave. We love the rebels. We love the misfits. We love the underdogs. We love the smart minority. We...
An academically sound dive into some interesting fields of research within political public relations. However, this book is not an entertaining read.
