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Do you aspire to design a viral loop for your business? Bring out your calculator — it's time for viral math.
Poach existing social media engagement and search volumes by building content skyscrapers. It's a surefire way to succeed with content marketing.
Using content themes and surround messages will focus your growth, increase your results, and make your content creation process more efficient.
A great website can be so much more than the sum of all pages linked from your site's navigation menu.
Content marketing doesn't have to be difficult. This simple strategy proves it — and you can use it, too.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in public relations and digital strategy. Based in Stockholm, Sweden.