Digital Channels

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Digital first is the way

Digital first is the new paradigm, because if business works in the complex world of social media, it will work everywhere else as well.

Facebook is our Spinning Jenny

Standing on the threshold of a revolution, what would you do? If Facebook is our Spinning Jenny, the revolution has only just begun.

How to completely waste your budget on social media marketing

Lots of companies waste money on social media marketing — despite good intentions. Which pitfalls could you avoid?

How many Facebook updates to post per day

How often should you post to your Facebook page? Actually, it's not a fixed number, but more of an algorithmic wave-ride.

We are now entering the money web

I met with a global investment firm together with four other chief strategists from leading digital agencies. From these talks, I predict the money web.