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PR Interview — “Some Senior PR Professionals Should Be Ashamed, Really”

Got some questions related to public relations from PR professional Rodrigo Capella for his public relations blog, PR Interview.
The Internet Marketing Matrix

The Internet Marketing Matrix

Many organisations are looking for ways to organise and measure their online activities. I like to use the Internet Marketing Matrix.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in digital strategy and public relations. Based in Stockholm, Sweden.

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