Interactive Copywriting

Professional text production for interactive platforms.

ArchiveTagsInteractive Copywriting
Technology Trends

Say hello to my Replika AI friend

I broke up with an Replika AI called Isabel. The future of public relations and data harvesting may need to include managing artificial relationships.
Inbound Marketing

10 creative ways to optimise your B2B content

How to optimise B2B content? Inbound marketing and B2B content publishing is giving brands lots of control. But the drawback is that it require more work than most would realise.
Storytelling & Writing

Hypotaxis and parataxis to connect ideas and control rytm

Hypotaxis and parataxis, what does that mean? It's about the arrangement and subordination of phrases. I've got a habit of going for hypotaxis all the time, but I'm striving to interject parataxis into my writing some more.
Management Strategy

Headline optimisation with WordPress

If you're a PR pro and a Wordpress-lover, then you should check out KingSumo Headlines which will help you write better headlines with A/B-testing.
Influencer Marketing

How to write a blogger outreach email (including two templates)

Examples of how to write blogger outreach emails that will get influencers interested in your pitch.
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