Machine Learning

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Why AI won’t replace your PR department anytime soon

AI will not replace your PR department anytime soon, but each brand will need fewer and fewer PR professionals to plan and run successful activities.

How I used machine learning to predict soccer games for 24 months straight

From a simple Python program and less than 10,000 lines of code, I still had made something that performed just as well as the market.

Adobe Summit 2014: My conference report

Key takeaways from my conversation with David Edelman, McKinsey Digital, at the Adobe Summit 2014 in London.