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The future of online news doesn't include paywalls. Instead, news lovers should be enticed with a fuller experience version of what they came to find.
Email marketing is still — and will likely continue to be — the most potent of digital marketing channels.
I've stayed at my fair share of hotels, but none has ever gotten close to what I, as a frequent business traveler, would expect from a digital hotel experience.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in public relations and digital strategy. Based in Stockholm, Sweden.