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Media Logic Enlightenment: Become Immune Against Commercial Persuasion

Free yourself of reacting emotionally to what the media is putting in front of you. Strive for media logic enlightenment and take charge of your thoughts.

Series Review: The Loudest Voice (Showtime)

Anyone interested in public affairs, crisis communication, and political power will definitely gasp at the absurdity by which one single man can influence such a large numbers of people by using non-ethical propaganda techniques.
How to Navigate the Moral War

How to Navigate the Moral War

The ability to find co-workers with compatible values will be a determining factor for brands who wish to survive today's culture war.
Sweden’s PR Disaster with A$AP Rocky

Sweden’s PR Disaster with A$AP Rocky

Sweden is losing in the court of public opinion against A$AP Rocky. From a PR perspective, Sweden isn't doing itself any favours right now.
The Case of Cambridge Analytica and the Techlash of Big Data

The Case of Cambridge Analytica and the Techlash of Big Data

In the wake of the Cambridge Analytica scandal, the era of the techlash against social networks and the internet has begun.
Conversion Theory — The Disproportionate Influence of Minorities

Conversion Theory: The Disproportionate Influence of Minorities

While majorities often push normative social influence, minorities tend to strive for the ethical high ground according to Conversion Theory.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in digital strategy and public relations. Based in Stockholm, Sweden.

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