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Tag: Reputation Management
The ability to find co-workers with compatible values will be a determining factor for brands who wish to survive today's culture war.
The reputation management agency Bell Pottinger issues an apology that isn't a real apology. And I hate every word of it.
What does a Community Manager do all day? I've outlined a typical job description for this growing specialization.
There are some brands we love a little bit more than others. We love the brave. We love...
There are many different public relations specialisations, but I've strived to outline common public relations objectives for generalists.
Good PR doesn't have to be so complicated. Here's a matrix to keep things straight — and to keep away from bad PR.
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