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Tag: Social Graph

The psychologist John Dewey (1859-1852) formulated the concept of publics as a result of situational stimuli.
One of the most powerful techniques for getting your message spread in social is one rarely talked about. I’m talking about the social ramp-up.
How much is shared via email, messaging apps, and closed forums? According to Alexis Madrigal at the Atlantic, quite a lot.
Trying to scale social media marketing won't work, but tapping into several different and pre-existing interest group systems does.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in public relations and digital strategy. Based in Stockholm, Sweden.