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Why Small Numbers Matter in Inbound Marketing

Why Small Numbers Matter in Inbound Marketing

The mindset of small numbers will help you succeed with inbound marketing in a world obsessed with big numbers.
Media Logic is Dead, Long Live Media Logic

Media Logic is Dead, Long Live Media Logic

While mass media pushes its media logic onto the population, the networked agenda-setting process is being dictated by algorithms based on user behaviours.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in digital strategy and public relations. Based in Stockholm, Sweden.

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