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The Pirate Party — An Epilogue

What difference did we make?

I’ve been involved in the Pirate Party of Sweden to support leading politicians with actionable advice and to help coordinate our online campaigns. But then, the time came for me to leave the political arena and get back to focusing on my work as a PR professional. The movement will go on, but will we ever see any type of progress that can match the anti-FRA groundswell and those two seats in European Parliament? Maybe, maybe not.

We, the pirates in purple, fought for personal integrity and net neutrality, but one could argue that little was won. Our private e-mails are still being scanned for keywords by the government and it seems like leading officials in the political sphere still don’t understand how easily the web can be used against us all; that the road to online hell probably will be paved with the best of intentions.

Sure, the voting public in Sweden was made more aware due to the Pirate Party. But we are still giving away personal data almost faster than the speed of light to companies like Facebook, Twitter, and Google. Governments and the copyright mafia are still pushing their authoritative agendas. So, from a political, legislative, and integrity perspective, it might seem like a “lost” movement.

But the political movement weren’t by any stretch of the imagination meaningless. Once upon a time, Swedes were regarded as a liberal haven of early adopters, and the Pirate movement restored that image to some extent. People around the world could have been laughing at “the Swedish pirates” — but they didn’t. No-one did. We pirates, through our political actions, have earned respect for standing up as a collective for all of our rights and the integrity of internet.

We have seen the economical aspects of our prophesies come to life. Many new web-based brands are emerging and they all build upon the notion that business must thrive on sharing. We see an advent of new business models on the web, as well as several corporate functions turns from top-down to collaborative and value-driven approaches.

Also, culture didn’t die. Instead it became richer beyond imagination, exactly what the pirates said it would be. Content creators are still making money, but in new ways than before, even if this has meant a cruel process where content creators in old structures is getting replaced by new ones. Those who can’t survive this, they simply fade out without having anyone missing them but themselves.

The power of social networks are here to stay, whether it is to give voice to the voiceless, to overthrow governments, to monitor the establishment, or simply to connect and share knowledge with each other without interference.

Freedom is never a given and the only sure thing is that we sometimes must fight for it. My prediction is that the coming years will be more of a silent fight, where the biggest enemy seamlessly will be opting us all into complex registers. It will be for our own good, they will say. Freedom is, as it always have been, easy to give up, but a freakish struggle to keep intact.

But maybe this was the last fight where the establishments used brute force to deprive us from our rights? I think they’ve learned their lessons. From now on, we’ll be fighting a faceless enemy that asks for our freedom nicely.

A lot could be said about the tactics used by both sides. At times, the fight was indeed messy. The Pirate movement was always a political movement, but it was a big decision to actually enter the political arena as a party. I still think this was the right decision, and the short-term success really sent out a powerful message to the world. It sparked thousands of important conversations.

The real mistake was to go for local elections. The Swedish people were prepared to send a strong message on integrity to Europe and to the world, but every indication made clear that the people weren’t prepared to give such a narrow and technocratic movement access to our municipalities. Being in politics is knowing what fights to choose, and the pirate movement chose the wrong fight.

Another big mistake was to go for the national election without a solid program for education, healthcare, and finance.

Basically without budget, without sufficient support from potential voters, without enough professionals understanding the dynamics of politics, the pirate movement went for the Big Win. And subsequently, they didn’t even come close. Not by any standard, not in the national election, nor in the regional elections. After the success in the election to the European Parliament, the pirate movement should’ve reassessed their possibilities in conjunction to their higher purpose—accomplishing real change.

At that point, the Pirate movement could have turned back into a powerful movement on the web, offering leverage for those candidates from any party who showed their support. The movement could have made it worth while for delegates from right to left to come out as Pirates. In return, they could’ve gotten a massive support from the online community. The objective should’ve been getting as many Pirates as possible from other established parties into the Swedish parliament, not getting party officials elected.

Instead, the pirates in the established parties became enemies, and the discussion ended up in pointless nuances. In leveraging this strategy, the Pirate movement alienated any potential supporters within the establishment, which in turn didn’t help, neither the pirate officials, nor the established sympathisers to become elected into these important forum.

“Sharing is caring” got forgotten as soon as officials saw their opportunity to get elected. But the truth is, that they never stood a chance.

I think it’s a good thing, all in all. The Pirate movement belongs underground, it’s where they can do most good for society. Knowing when to shift gears is difficult in politics, but maybe now the fighters for integrity, privacy, and information free for all can regroup and focus on something that actually can make this world of ours into a better place.

Because we see a powerful shift in value creation on the web. New business models emerge and the dynamics of global economy is changing. Crowdsourcing, community, and swarm technology is making an impact. Internet access might even be on the agenda for the United Nations bill of human rights in the years to come.

This is not the work for a political party; this is the passion and the fuel for a powerful lobby, operating on the social web in a way that no other movement in the history of man kind has ever done before. The Pirate movement has laid the groundwork for becoming such an organization.

Photo by Kameron Kincade on Unsplash.

pirate party | Epic Milestones | Doctor Spin
Jerry Silfwerhttps://doctorspin.org/
Jerry Silfwer, aka Doctor Spin, is an awarded senior adviser specialising in public relations and digital strategy. Currently CEO at KIX Communication Index and Spin Factory. Before that, he worked at Kaufmann, Whispr Group, Springtime PR, and Spotlight PR. Based in Stockholm, Sweden.