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The New Modus Operandi for Public Relations Professionals: Creativity as the Differentiator

Public relations must master the art of high-level creative output. It's as if the PR industry must trade entire skill-sets with the advertising industry.

The Epic Year

How to live a fuller life? Design your own epic year by making sure to experience at least four life-changing leaps each and every year.

17 Cool Brand Tweets

A collection of cool brand tweets. Maybe it's time for your brand to go outside of your Twitter comfort zone, too?

Review: The Einstein Factor

It's outlandish and eccentric. Many of its claims lack sufficient evidence. But despite all of its shortcomings, the methods have worked for me.

The Best Creativity Hack

I used to hate brainstorming sessions, so I studied how creativity works in the brain and developed a process based on physical feedback to improve.