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How I Want to Pay for News (and Why No-One Wants to Take My Money)

How I Want to Pay for News (and Why No-One Wants to Take My...

My standards makes it impossible for me to pay for news in lack of alternatives. Am I being unreasonable? I'll let you be the judge.
Get a Data Warehouse — The First Step to a Data-Driven Marketing Strategy

Get a Data Warehouse — The First Step to a Data-Driven Marketing Strategy

Datadriven PR- and marketing is the future. But the time to invest in a data warehouse is now, not tomorrow.
The Digital Playbook for Politicians — 14 Essential Behaviours to Adopt Today

The Digital Playbook for Politicians — 14 Essential Behaviours to Adopt Today

A playbook for modern politicians aiming for "digital first". Are your local politicians keeping up with the times?
Viral Loops (or the Subtle Art of Incentivising Social Media Sharing)

Viral Loops (or the Subtle Art of Incentivising Social Media Sharing)

Do you aspire to design a viral loop for your business? Bring out your calculator — it's time for viral math.
How I Used Machine Learning to Predict Soccer Games for 24 Months Straight

How I Used Machine Learning to Predict Soccer Games for 24 Months Straight

From a simple Python program and less than 10,000 lines of code, I still had made something that performed just as well as the market.
Snapchat for Grown Ups

Snapchat for Grown Ups

With Snapchat, you can just "snap away" and not be too concerned with quality, since you're not adding anything to a stored public profile.
Jerry Silfwer is an awarded freelance consultant specialising in digital strategy and public relations. Based in Stockholm, Sweden.
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