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Tag: False Dichotomy

We should strive to be less stupid by studying logical fallacies and cognitive biases. This is helpful in PR, too, since we deal with human communication daily.
I find the whole concept of "being efficient" to be fundamentally broken. But here's the thing: I actually don't hate answering emails.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in public relations and digital strategy. Based in Stockholm, Sweden.