Home Tags Leadership Psychology
Tag: Leadership Psychology
You might hate office politics — and that is understandable. Still, you could turn office politics into a valuable communication skill....
The insight that should hit some community managers like a ton of bricks is that many brands have ZERO true fans.
Anyone interested in public affairs, crisis communication, and political power will definitely gasp at the absurdity by which one single man can influence such a large numbers of people by using non-ethical propaganda techniques.
The principle of scarcity is well-defined in scientific literature. Scarcity makes us want rare things more — simply because they are fewer.
To succeed with a stoic approach, obstacles must be made into PR opportunities. Hardships will be your best tools for conquering public opinion.
While majorities often push normative social influence, minorities tend to strive for the ethical high ground according to Conversion Theory.
12Page 1 of 2