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Tag: Public Relations
PR (public relations) = the strategic use of communication to develop and maintain relationships with stakeholders, influencers, and publics.
The insight that should hit some community managers like a ton of bricks is that many brands have ZERO true fans.
The ability to find co-workers with compatible values will be a determining factor for brands who wish to survive today's culture war.
Sweden is losing in the court of public opinion against A$AP Rocky. From a PR perspective, Sweden isn't doing itself any favours right now.
How do you de-code the word-of-mouth tipping point? This PR guide will help you identify and target the right type of referrers to succeed.
To succeed with a stoic approach, obstacles must be made into PR opportunities. Hardships will be your best tools for conquering public opinion.
Doctor Spin (Jerry Silfwer) is awarded Cision's 2016 PR Influencer of the Year Award — CPRIA.
Why is it so difficult for private companies to get recognized for CSR activities? Doing good is important, but the rules of storytelling still apply.