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How do you beat social media algorithms? A small, but highly engaged, community is way better than attracting huge bulks of ghost followers.
Will the selfie generation figure out what it means to be grownups in social media? Or will we remain infantilised kidults?
An academically sound dive into some interesting fields of research within political public relations. However, this book is not an entertaining read.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in public relations and digital strategy. Based in Stockholm, Sweden.