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An Internet of Brains

Scientists have now demonstrated an "internet of brains" — in rats. This is a huge step towards direct brain-to-brain contact and swarm technologies.
Mark Zuckerberg’s Voice and Free Expression Speech Analysed and Commented

My Comments on Mark Zuckerberg’s Voice and Free Expression Speech

When the world's most powerful person speaks, it makes sense to listen carefully.
Media and Power — The Tycoons of Mass Reach and the Silent Miners

Media and Power: Tycoons of Mass Reach and Silent Miners

Power has shifted to "Tycoons of Mass Reach" alongside "Silent Miners", multinational corporations mining for data and tweaking algorithms.
Algorithmic Poison — Beware of Ghost Followers

How Ghost Followers Are Destroying Your Account

How do you beat social media algorithms? A small, but highly engaged, community is way better than attracting huge bulks of ghost followers.
The Case of Cambridge Analytica and the Techlash of Big Data

The Case of Cambridge Analytica and the Techlash of Big Data

In the wake of the Cambridge Analytica scandal, the era of the techlash against social networks and the internet has begun.
Get a Data Warehouse — The First Step to a Data-Driven Marketing Strategy

Get a Data Warehouse — The First Step to a Data-Driven Marketing Strategy

Datadriven PR- and marketing is the future. But the time to invest in a data warehouse is now, not tomorrow.
Jerry Silfwer aka Doctor Spin is an awarded senior adviser specialising in digital strategy and public relations. Based in Stockholm, Sweden.

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