The Public Relations Blog
Media Science
Behavioral Psychology
The Baader-Meinhof phenomenon
Ever heard of the Baader-Meinhof phenomenon? It’s when you notice something out of the ordinary, only to notice it again short thereafter. And it’s weird.
Behavioral Psychology
“I’m quitting social media”
"I’m quitting social media.”
Yes, it can certainly feel like that sometimes.
The other day, I...
Market-Driven Journalism
Breaking the news: The digital transformation challenge for news organisations
Unfortunately for traditional news, news sites and streaming networks don’t work in tandem. So, traditional news must first break to transition into digital.
Market-Driven Journalism
Left-leaning journalists and news outlets must decide to be better leftists
In my opinion, it makes sense for journalism to be leaning towards the left. We just need our left-leaning journalists to be better leftists.
Market-Driven Journalism
The advent of pay-to-play publicity
A Swedish company is offering a pay-to-play functionality that allows brands to unlock paywalled articles to increase visibility for positive mentions.
Here you’ll find all Doctor Spin’s articles on media science, persuasion techniques, and media logic. Most popular: 58 logical fallacies and cognitive biases The PESO model: Paid, earned, shared, and owned media A web of lies: The death of Kitty Genovese 👉🏻 Get new articles to your inbox — subscribe to the newsletter today!
Most popular
How to fight populism
Populism is brewing in many Western democracies. Is there a way to fight back? It may be too late — at least this time around.
The Kitty Genovese murder and the case for online article records
The New York Times misreported the Kitty Genovese case. By allowing the public to search their online archive, we all get better journalism.
58 logical fallacies and cognitive biases
We should strive to be less stupid by studying logical fallacies and cognitive biases. This is helpful in PR, too, since we deal with human communication daily.