The Public Relations Blog

Market-Driven Journalism

Breaking the news

Unfortunately for traditional news, news sites and streaming networks don’t work in tandem. So, traditional news must first break to transition into digital.

Left-leaning journalists is okay; woke journalism is not

In my opinion, it makes sense for journalism to be leaning towards the left. We just need our left-leaning journalists to be better leftists.

The advent of pay-to-play publicity

A Swedish company is offering a pay-to-play functionality that allows brands to unlock paywalled articles to increase visibility for positive mentions.

The future of online news: How to convert news junkies into premium buyers

The future of online news doesn't include paywalls. Instead, news lovers should be enticed with a fuller experience version of what they came to find.

Give me online news like this — and I will pay every day

My standards makes it impossible for me to pay for news in lack of alternatives. Am I being unreasonable? I'll let you be the judge.

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