The demise of CrossFit has been a long time coming. Glassman's tweet did stir up a perfect PR storm, but the brand CrossFit was already in serious trouble.
As the Finnish finance minister katri Kulmini's resignation shows, getting tax-funded media training as a public official isn’t without it’s concerns.
Unlike many creative professions, corporate communications have phased out the importance of having great taste as an actual skill. It's corporate cringe.
As C-level executives, how do you best understand the value of public relations for your brand? And how do you understand PR success?
No matter the factual correctness of Sweden's chosen Covid-19 strategy, several serious PR mistakes are continuously being made on Sweden's behalf.