The Public Relations Blog
Strategy
Management Strategy
The easy street strategy
I'm always on the lookout for the easy street strategy.
Granted, I don't have any science to back this up and my thoughts on the...
Digital Strategy
Deplatforming as a public relations strategy
In digital strategy, deplatforming is one of the most aggressive tools that an organization can utilize. When should a platform owner deplatform someone?
Marketing Strategy
Your marketing analysis is probably quite stupid
I see many brands getting their marketing analysis wrong. Understanding insights and getting your analysis right are two very different challenges.
Comms Strategy
5 communication strategies that will be successful in 2021
Getting your communication strategies right from the start is more important than ever — especially in 2021. Here are five of those strategies.
Comms Strategy
Level 5 communication — why good is the enemy of great
Level 5 communication is absolutely crucial in the age of the algorithms. “Good communication” just won’t suffice in today’s media landscape.
